Who-d a-thunk it? Panera’s utopic pay-what-you-want restaurant model didn’t work? – Publications – AEI

Summary:
AEI Who-d a-thunk it? Panera’s utopic pay-what-you-want restaurant model didn’t work? Panera’s Utopic Pay-What-You-Want Restaurant Dream Is Dead? Nine years after introducing pay-what-you-can restaurants to several U.S. cities, Panera Bread is admitting defeat and closing down its last remaining non-profit Panera Cares location. At its peak, Panera Cares operated five locations, including ones in Dearborn, Michigan; Portland, Oregon; Boston, and Chicago. Each restaurant was designed to sustain itself, but the restaurants weren’t financially viable. The Portland-based Panera Cares was reportedly only recouping between 60 and 70 percent of its total costs. The losses were attributed students who “mobbed” the restaurant and ate without paying, as well as homeless patrons who visited the

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